Natural disaster preparedness and response

The data provide valuable information to improve preparedness and response to natural disasters. In particular, data extracted from the mobile phone network helps to locate vulnerable population centres and identify pre- and post-disaster mobility patterns. This is probably the line of action that most directly contributes to saving human lives, and thanks to this technology we collaborate with different organisations that have acted in areas having experienced disasters and have helped those affected.

Migrations

Every year, millions of people are forced to leave their homes for various reasons, such as war, persecution, or the need to find better economic prospects. Migration is an enormous humanitarian challenge both for those who leave their homes and for the host communities. As experts in data applied to the mobility of large groups of people, it seems logical to apply our knowledge to one of the main causes of concern of a global humanitarian problem: internal and international migratory flows.

Environment, climate change and agriculture

The development of society, the mass exodus from rural to urban areas, among other things, has led to increased energy consumption and the generation of greater amounts of waste; this has resulted in a change in the way we interact with the environment. Climate change is now a reality, and we, as experts in data and AI, wanted to get involved by applying our knowledge in this area.

Public health and public safety

Preventive decision-making is fundamental in matters of Public Health and Public Safety. This means the use of Machine Learning and predictive models can be of great help in these fields.

Digital education SDGs

ProFuturo was created with the goal of transforming the education of 10 million children by 2020. Promoted by the Telefónica Foundation and the “La Caixa” bank, the programmes mission is to reduce the educational gap in the world by providing a quality digital education to boys and girls in vulnerable environments in sub-Saharan Africa, Asia and Latin America. Its educational initiative incorporates teacher professional development through training, digital resources and new teaching-learning methodologies. This is probably the line of activity that is most in our DNA. We do not conceive of technology without contributing to education, nor education without building on technology.