Proximity Marketing is a solution that allows you to send personalised messages to your clients’ smartphones based on their profiles and in accordance with the areas they’ve gone to in the establishment (entrance, checkout area, fitting rooms, etc.).
"Telefónica is a leader in the global IoT market, having committed to a strong integration of the IoT portfolio with AI, analytics and security, resulting in innovative capabilities and solutions."
GLOBAL INDUSTRIAL IOT SERVICES REPORT, JUNE 2021 - JOHN MARCUS
The service also enables you to identify the behaviour of the clients and their routes within the key shops to improve your decision-making.
Benefits of Proximity Marketing for your business
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