Based on the information received, brands can have a more effective impact on the above audience through targeted advertising and obtain aggregate data on the campaigns’ conversions. The solution can optimise advertising investments by addressing solely the segment of interest of each advertising campaign on social media, programmatic display and search.
The Localised Audiences solution provides brands with an end-to-end tool allowing them to identify the target segment they wish to address through insights obtained from advanced analysis of their mobility and behaviour.
Benefits of Localised Audiences for your organisation and your clients
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