We carry out an exhaustive study to gain knowledge of the demand based on advanced analytical models that allow us to anticipate and activate the levers to improve revenue, make an estimate of the demand, in order to achieve a prediction of revenue and improve customer capture (e.g. dynamic pricing).
We improve the product offer, define the new customer journey, and predict ticket sales and personalise the experience.
Learn about the benefits for your organisation
Streamlining operations and cost efficiency.
Discover the full potential of our IoT, Big Data, Artificial Intelligence and Blockchain solutions for tourist insights.
-
Tourism Insights
This solution allows you to understand tourism, segmenting socio-demographic profiles, and the behavioural patterns of tourists, giving you quick answers to specific needs. It provides insights through which we can optimise your marketing actions and discover new lines of business for your company.
Discover more -
Stores Insights
Stores Insights
Find out about your business catchment area, customer profile and visitor traffic thanks to insights obtained from the mobile network and using IoT, Big Data, and AI technologies. This allows you to analyse the potential of your point of sale, identify your most valuable clients and design actions aimed at improving customer attraction and their value in the store.
Discover more -
Advanced Analytics
Advanced Analytics
Our advanced analytics services cover everything from understanding your business needs, implementing advanced analytics mechanisms to exploiting integrated IoT and Artificial Intelligence solutions that are adapted to your business.
Discover more
-
IoT Devices
IoT Devices
Our IoT Devices solution offers hardware and platform IoT capabilities that will make it easier for you to develop your solutions with this technology and place them on the market in less time.
Discover more -
Kite Platform
Kite Platform
The managed connectivity solution, developed with Telefonica Tech’s own resources, which allows you to control and monitor your group of lines in real time and remotely, from anywhere in the world.
Discover more -
Localised Audiences
Localised Audiences
The Localised Audiences solution provides brands with an end-to-end tool allowing them to identify the target segment they wish to address through insights obtained from advanced analysis of their mobility and behaviour.
Discover more
-
Behavioural Marketing
Behavioural Marketing
The Behavioural Marketing solution provides answers to business questions by analysing the data we generate based on the user’s geolocation merged with data originating from the digital environment so as to facilitate the description of an audience profile in a specific place and time.
Discover more -
Mobility Marketing
Mobility Marketing
Mobility Marketing is a product geared towards the advertising sector that helps our clients to understand the profiles and behaviour of their audiences, providing valuable information that effectively helps to steer out-of-home advertising campaigns and digital campaigns and optimising the commercial presence.
Discover more