In this way, banks will have to face the different trends occurring in the sector, such as the creation of platforms or ecosystems (open banking), the evolution of the business model from the placement of financial products to the provision of services, the simplification of operating models and updating of systems and processes, and the development of digital assistants (ChatBots) to ensure that their clients can do their banking anywhere, any time. In the same way, the evolution of the banking sector, in a context with the continuous need to reinvent oneself and pushed forward by the current situation, presents new challenges to be addressed with a strong customer focus, such as the streamlining of commercial networks, customer insight to better manage expectations and experiences, the transformation of working methods, and the achievement of employee reskilling plans, as well as the attraction of new talent.