Retail customer service has become a key link in the retail value chain, it is true that this fact is more or less relevant depending on the sub-segment we are looking at (i.e. Retail food vs. Retail fashion): variations in traffic rates or increase in online activity, increase in delivery or reverse logistics activities or the number of items per ticket. At Telefónica Tech we can provide our clients with our technological and AI capabilities to satisfactorily address this, focusing both on the deployment of solutions for customer capture and retention and on the personalisation of the shopping experience and support centre monitoring.
Our expertise enables AI and advanced analytics approaches to monetise our clients relationships with their clients. There have always been changes in consumption patterns, but never at the speed that the pandemic has brought hygiene, reduced contact, reduced mobility, lower in-store frequencies and lengths of stay.
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Products to improve retail customer service
Discover the full potential of our solutions in IoT, Big Data, Artificial Intelligence and Blockchain to improve retail customer service.
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Advanced Analytics
Our advanced analytics services cover everything from understanding your business needs, implementing advanced analytics mechanisms to exploiting integrated IoT and Artificial Intelligence solutions that are adapted to your business.
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TrustOS
TrustOS
This is a cloud-based managed blockchain service that exposes easy-to-integrate APIs hosted on a dedicated network infrastructure. It is the blockchain with no consortia that allows clients to enjoy the benefits of large blockchain solutions at a minimal cost with a telecommunications level of service.
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Dynamic Marketing
Dynamic Marketing
Create your own communication channel to broadcast content on the screens of your establishment using different screens to broadcast content in a dynamic and attractive way, with a combination of information and promotions that are quick and easy to update. As a result, the brand image is strengthened, and the management of marketing strategies and shop activation is simplified.
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Ambient Music
Ambient Music
Ambient Music is a turnkey service that provides a professional musical management service 24 hours a day, without interruptions, without advertising and without having to worry about creating playlists.
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Customer Wi-Fi Channel
Customer Wi-Fi Channel
The solution enables retailers to offer their clients free Wi-Fi at the point of sale or physical space of the establishment, allowing you to collect end-user information and interact with them to reinforce customer loyalty with campaigns and promotions, and increase the frequency and duration of the visit.
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RFID for Retail
RFID for Retail
A solution that enables you to control the full traceability of your products on their journey from the factory to the shop in real time by means of RFID tags and aerials.
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IoT Devices
IoT Devices
Our IoT Devices solution offers hardware and platform IoT capabilities that will make it easier for you to develop your solutions with this technology and place them on the market in less time.
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Kite Platform
Kite Platform
The managed connectivity solution, developed with Telefonica Tech’s own resources, which allows you to control and monitor your group of lines in real time and remotely, from anywhere in the world.
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Smart Lockers
Smart Lockers
The smartest way to extend your retail space
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Phygital Store
Phygital Store
Offer the same experience to your customers in any place of purchase, digital or physical.
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Indoor guidance
Indoor guidance
Improve the visitor experience by providing them with all the information they need to navigate the site on their mobile device.
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