Maximising value in distribution channels is achieved through point-of-sale segmentation and optimising activation functions: adapting strategies to the needs and behaviour of different service stations; smart localisation: to optimise sizing decisions (expansion or concentration) of service stations; and the digitalisation of spaces. Similarly, the sectors ability to adapt to customer needs is key in such a crowded market.
En las gasolineras inteligentes Digitalisation of the customer relationship and analysis of internal and external data is key to optimising the performance of distribution channels and responding to changes in consumer behaviour, which will be crucial in the service station vertical of the Oil&Gas sector.
Learn about the benefits of the digitalisation of service stations.
Products for service stations
Discover the full potential of our IoT, Big Data, Artificial Intelligence and Blockchain solutions in the Oil & Gas sector
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Stores Insights
Find out about your business catchment area, customer profile and visitor traffic thanks to insights obtained from the mobile network and using IoT, Big Data, and AI technologies. This allows you to analyse the potential of your point of sale, identify your most valuable clients and design actions aimed at improving customer attraction and their value in the store.
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Strategic Consulting
Strategic Consulting
We design a data-driven transformation master plan using your business priorities as a guiding light, building the IoT and Artificial Intelligence technology ecosystem that allows your company to make the most of the potential of these new technologies to gain new revenue streams, optimise costs and reduce risks.
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Mobility Insights
Mobility Insights
Find out detailed passenger information enabling you to optimise the planning of infrastructure and transport systems to adapt to the real needs of station internal and operating processes with maximum budgetary control.
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IoT Devices
IoT Devices
Our IoT Devices solution offers hardware and platform IoT capabilities that will make it easier for you to develop your solutions with this technology and place them on the market in less time.
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Kite Platform
Kite Platform
The managed connectivity solution, developed with Telefonica Tech’s own resources, which allows you to control and monitor your group of lines in real time and remotely, from anywhere in the world.
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